Carmen Malvar, PhD

Director of the Retail Area and Director of the Master in Design for Resilience

Holds a B.S. in Design at the School of Arts and Crafts of Santiago de Compostela, Architect by Pratt Institute New York (with honors), PhD in Social Design in the field of Arts and Humanities at Southampton University, UK (Vice-Chancellor Award). The work of her thesis on Social Design developed in Mexico, has been the origin of her upcoming book with Routledge Editors and the inauguration of a new Series on Social Design with the prestigious academic publishers as well as the creation of CADA foundation, a platform for the reinforcement of cultural heritage through design

She has been part of Zara (Inditex)’s architecture studio under the direct supervision of Amancio Ortega, conceptualizing prototypes to be implemented worldwide, has participated as project manager in the globalization of different brands such as Camper, Mango, Tous and Desigual and has worked in the design and conceptualization of spaces such as Helena Rubinstein’s flagship store in NY or the lounges of the TWA airport in New York, under Naomi Leff’s tutelage, considered the introducer of luxury retail in the USA. Carmen has designed and overseen the implementation of international shops in over thirty locations around the globe.

Dr. Malvar is Adjunct Professor in the Interior Design Department at Pratt Institute, as well as a Part Time Faculty at Fashion Management Program in the areas of Innovation and Technology, Production and Manufacturing at New School Parsons School of Design in New York.

Carmen works regularly as a consultant and speaker for various institutions, local governments, foundations, corporations, and academia. She has collaborated with the Organization of Ibero-American States for Education and Culture OEI, the Chamber of Commerce of the Basque Country, Spain-US Chambers of Commerce, New York, the National Forestry Commission (CONAFOR), Mexico, the Association of Fashion Creators of Spain ACME, the international group IKEA, the Gabarron Foundation for the Arts or The Retail Marketing Society in New York.

Some of Carmen’s objectives are to implement and develop strategies where the design of the production chain encourages local suppliers to be part of the global process without losing identity. She collaborates in her work with Elisava as director of the retail area, creating a structure that allows all the information gathered to be applied through research practice, moving closer and closer to a sustainable approach.

Carmen has contributed to the Fashion Institute of Technology in New York, where she collaborated in the Brand Management Certificate Program, has also collaborated in the Retail programs at the Universidad Technologica de Monterrey in Mexico, the Peter Behrens School of Arts in Dusseldorf or the Willem de Kooning Academy in Rotterdam. She is currently a collaborating member of the UNESCO Chair of Sustainability in Barcelona (UPC) and a member of the international GIS research group for Retail and Service Futures belonging to the DRS (Design Research Society) London and a researcher affiliated at the Deed Lab New School Parsons in New York.