Sofía Nieto Montes, a student of the Master Beyond Branding, receives the AEBRAND Special Award to Young Talent

The student from Elisava’s Master Beyond Branding, Sofía Nieto Montes, has been awarded the Special Award to Young Talent by AEBRAND for her project The Red Chair.

The jury highlighted the conceptual strength and innovative vision of the proposal, which envisions a film festival capable of rethinking the industry’s traditional codes to connect with Generation Z. The project explores new ways of relating audiences, content, and formats, focusing on a contemporary and relevant cultural experience.

The award was given by Ignacio Muguiro, from ESIC University and member of the AEBRAND Awards jury, who emphasized the value of initiatives such as The Red Chair that open up new perspectives in the field of branding and communication.

With this recognition, Elisava reaffirms its commitment to training creative professionals capable of driving innovative proposals that have an impact on the industry.