Student/s: Alessandra Ballota, Patricia Montes, Lais Vieira
Promotion: 2017
Study: Masters Communication Area

We propose the creation of a new alternative world through the aesthetic and conceptual simulation of a better reality for every being that manifests itself free, with a visual narrative and a speech that speaks of a world of infinite possibilities.

With a hypermodern surrealist style, we decided to create the concept "libre fluidez de identidad” (free fluidity of identity). The aesthetic sensibility will be totally Macromalist and of sublime inspiration with very current codes, achieving this through digital technique. It is a bold imaginary of infinite possibilities, highly expressive and ostentatious in forms in movement, textures and colors. A contemporary creativity linked to a classic beauty of superior character. As for communication, it will have a transgressive tone, disrupting consumed stereotypes.