In a context where generative artificial intelligence is transforming creative processes and business models of the audiovisual sector, the Postgraduate in Advanced Audiovisual Creation with Generative AI offers a pioneering training that combines artistic experimentation and technical competences. The program trains professionals capable of integrating creativity, critical reflection, and technology in the development of new visual languages.
The course addresses audiovisual creation from a contemporary perspective, approaching AI as a creative and methodological tool. Through a practical and multidisciplinary approach, students learn to use text, image, sound, and video generative tools, comprehending their expressive potential as well as their ethical, legal, and cultural implications.
Throughout the program, students will develop projects ranging from the creation of characters and digital environments to visual writing, video clips, and video art. Participants work with methodologies of narrative design and production techniques characteristic of the industry, applying AI as a resource to promote imagination, optimize processes, and generate new forms of audiovisual expression.
Aimed at professionals and graduates in communication, design, visual arts, production, or related areas, this program fosters creative profiles prepared for the challenges of an evolving industry. In this sense the postgraduate is consolidated as an innovation space for those who seek to explore the audiovisual future through artificial intelligence.
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