What do we need to account for when designing spaces for brands? In a world where a digital presence is becoming more and more important, the physical experience involving all our senses should have an added value in brands’ commercial strategies to attract customers in a differential, competitive way.
The Master in Retail Space: Retail Design combines aspects of different disciplines, including retail design, architecture, design, advertising and sales. It is an interdisciplinary specialization that will give you a broad vision of the design of commercial spaces.
The focus of this master’s degree is the analysis and study of trends, market innovation, society and the environment as the foundation for designing commercial spaces taking considering all the key elements: concept, market study, communication, circulation, exhibition, virtual and sensory aspects, etc.
You’ll work directly with brands and on briefs from real companies. When you finish this master’s degree, you’ll be prepared to work with the most demanding companies in the market. Some of the companies we’ve worked with include Antonio Miró, World Duty Free, IKEA, SONY, Swarovski, Vitra, Tous, MUJI and Nike.
In our master’s degree, we train the future designers of commercial spaces to give them a comprehensive understanding of the field of commercial design: from small- to large-scale design and taking new formats into account.
Access and Admission Requirements: An official university degree or equivalent in Architecture or Interior Design. Basic knowledge of 2D and 3D spatial representation.