To launch a product on the market today, it has to have a functional packaging design that meets consumers’ needs, but at the same time we have to be mindful of the environmental impact. It’s important to incorporate eco-design criteria and to optimize resources through the use of recycled materials.
The Master in Packaging Design will offer you the necessary tools to design and execute any comprehensive packaging project, taking into account strategy and branding and providing a strategic solution to the needs of the client and the environment. You will offer a response to a minimum of 12 practical cases dealing with topics such as gourmet packaging, consumer packaging, packaging redesign, eco-design and innovation, new materials.
The profile of students in this master’s programme is people who are passionate about packaging design, motivated to create new packaging with an objective, and who want to specialize in a highly changing sector where you have to keep up with the new trends demanded by the market.
Access and Admission Requirements: An official university degree, or equivalent, in Graphic Design, Product Design or Product Engineering. Knowledge of graphic design software.