Executive Education in Creative Leadership offered by Elisava School of Design and Engineering.
Executive Programme in Creative Leadership
Basic data
Degree
Edition
3rd Edition.
When
March, 23 2020 - July, 24 2020.
Where
Barcelona, Cala Montjoi (elBullifoundation) and Empordà (Ceramic School La Bisbal).
Language
English.
Format
Masterclasses and workshops Monday through Friday, 6:00 p.m. to 9:00 p.m.
Stages (3 full-time weeks).
Direction
Julia Benini, Albert Fuster.
Contact
Admissions
Now open for 2020. Requirements: CV + Motivation letter + ID / Passport.
Tuition
€ 17,595 (plus € 400 registration fee).
Financial aid is available to selected candidates.
Presentation
The Executive Programme in Creative Leadership is an exclusive offer by Elisava and the elBulliFoundation to professionals, business owners, and academics with high disruptive potential.
With a maximum of 15 students per cohort, we offer you a personalized learning journey guided by an exclusive global network of creative mentors and experts.
You will work side by side with some of the most creative minds in Spain, such as Ferran Adrià, Toni Segarra, and Albert Folch, and learn the science behind innovation from key scholars such as Ezio Manzini to advance your professional development.
This is an intensive programme – 400 hours in four months – where you will master the creative process and gain a deep understanding of your own creative DNA. You will learn how to solve challenges in the increasingly complex and interconnected world we live in, based on a research-backed approach to creativity.
We are committed to your impact.
At completion, take advantage of our Follow-Up Programme and continue being mentored by the programme’s directors for the following year. The goal is to give you the support you need to realize your disruptive idea, no matter if it is within your own professional development or a project out in the world.
We invite you to give yourself four months of your time to transform the rest of your career.
Professional opportunities
Our students went out to rethink their businesses, create new ones, bring their startups to success, and leapfrog their careers within their current companies.
We have worked with professionals from small, medium, and large companies in the for-profit and not-for-profit sectors, as well as freelancers, from industries as diverse as food, music, humanitarian aid, digital technologies, services, marketing & sales, retail, amongst others.
Learning outcomes
- Apply state-of-the-art creative methods and tools to lead innovation in any industry.
- Use critical and systems thinking to solve complex creative challenges.
- Envision and bring to life new-to-the-world products, services, and strategies.
- Hire, manage, and retain multidisciplinary creative teams.
- Represent and champion innovation within an organization’s C-level staff.
Structure
For detailed description of the programme month-by-month, please download the programme brochure.
|
March/April |
May |
June |
July |
| DECODING CREATIVITY |
CREATIVE TOOLS |
CREATIVITY IN ACTION | PROJECT WORK |
| Understand the whole spectrum of personal, environmental, and systemic issues related to the creative process. | Exercise creativity in different contexts with a wide range of tools and methods. | Learn how to frame great ideas and communicate them effectively to different stakeholders. | Bring ideas to life through an impactful and transformative final project. |
Team
Directors
Julia Benini
Professor of Design at Elisava. Prior to joining Elisava, Julia served as a Design Director at IDEO.org, where she headed the Design Research discipline, mostly in Sub-Saharan Africa. Julia has also helped IDEO teams deliver design strategies for for-profit clients in banking, consumer electronics, connected healthcare, higher education, car care, and the food industry.
Before joining IDEO, Julia designed digital experiences and consumer electronics for Philips and Nokia, and healthcare systems in Brazil.
She holds a B.A. in Communications and an M.Sc. in Engineering from University of São Paulo, and a Professional Doctorate in User-System Interaction from Eindhoven University of Technology.
Albert Fuster
Architect and PhD in History of Art and Architecture by ETSAB-UPC, Barcelona. Academic Director of Elisava, Barcelona School of Design and Engineering since 2014.
Albert has lectured in history of art, design and architecture, and project methodology in various schools. He has written articles and presented papers in international magazines and conferences in USA, France, Argentina, Italy, Norway, Lebanon, UK and China. He has been the editor of DC Papers, published by ETSAB-UPC, and Temes de Disseny, published by Elisava.
Albert collaborates with Ferran Adrià and elBulli team since 2013 for the creation of a new creative lab in elBulli restaurant in Cala Montjoi (Catalunya).
He coordinates the platform Design for City Making with Ezio Manzini, promoting Design Schools as agents of change and social innovation.
Leading Creative Experts
Discover inspiring insights from renowned local and global influencers from different disciplines and get to know their approaches to creativity in personalized, exclusive learning settings.
Ferran Adrià
Chef. Founder of elBulliLab.
Toni Segarra
Founder and Creative Director of SCPF advertising agency.
Ezio Manzini
Founder of the Desis Network (Design for Social Innovation and Sustainability).
Henrik Ljung
Venture Founder and chairman of corporate venture builder Heywood & Sons.
Luki Huber
Product Designer and creator of the Manual Thinking methodology.
Libby Garrett
Design Futurist & Educator.
Albert Folch
Creative Director & Founder at Folch Studios.
Creative Guides
Boost your skills through a dedicated team of professional mentors and project tutors who will accompany you through your learning process and development.
Oscar Tomico
Interaction designer and researcher on wearable devices.
Pau García
Co-founder of Domestic Data Streamers.
Renatus Hoogenraad
Choreographer, applied improvisation consultant.
Sander Wassink
Designer & Artist, Co-founder of Sectie C Eindhoven.
Xavi Mora
Designer. Founder of Bagdisseny and Livingthings.
Dolors Ros Frigola
Director of La Bisbal Ceramic School.
Martí Sánchez
Director CSIM, Master in Cognitive Systems and Interactive Media, UPF.
Ariel Guersenzvaig
Senior Lecturer and researcher at Elisava.
Laura Clèries
Futures Researcher at Elisava.
Danae Esparza
Researcher and PhD in Public Space and Urban Regeneration.
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