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Resolutive Creative Thinking

Basic data


Marc Segarra

Duration // Schedule

16th to 20th July 2018 (25 hours) // From 4 p.m. to 9.15 p.m.




500 €. Bold members of Elisava Alumni will enjoy a 15% reduction.




Creativity is an energetic flow where reason and emotion interact so as we have the power to imagine. If we are aware of this, we can have a total control in the creation and the ideas generation. To make tangible intangible things and to materialize ideas turns us into generators.


The action plan goes from the individual to the collective; this means that the organization or the group has to work with the people that are part of the group so as to have creative tools to innovate. We will start for the personal creativity until we reach a multidisciplinary creativity, and, to sum up, the objective will be to integrate new and disrupted concepts with pragmatism.

Contents and Structure

  • The creativity paradigm shift.
  • How creativity has to be currently understood.
  • Creative conscience.
  • Basic concepts.

Teaching Staff


Consultant and trainer in creativity and innovation. He has worked as an external consultant for MANGO, as a Customer Experience in HP and as a creative trainer in Bombay Sapphire, among others. He was the co-creation manager in a startup hub in Barcelona. He has been working in training and strategy for more than 15 years in Barcelona's most important schools and universities. He founded Micelulacreativa® and run Witerest.

He graduated in ELISAVA's Bachelor's Degree in Design (UPF), ELISAVA's Master's Degree in Interfaces and Multimedia Design and a Master's Degree in Neurolinguistics Programming (NLP) in Institute Gestalt in Barcelona. Studies in Transpersonal Psychology at Centro Espiral. He made a television guest appearance in the Spanish Television program "Para todos la 2".

His passion is to gather creativity and psychology, to be close to people and empower them in their creative processes.

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