In the framework of the UX Avant, the visible face of the research laboratory of the Master in Design and Internet Web Project Direction of ELISAVA, we will hold a round table on UX and mobility.
One of the great challenges of the cities of the 21st century is the mobility of its citizens. The previous models based on the indiscriminate use of the automobile have become obsolete due to environmental and infrastructure limits.
In this round table, we explore how the design of user experience, innovation in service models and digital technologies can positively contribute to improving urban mobility. Various professionals from the industry will present their vision and discuss trends, risks and drivers of change in this area.
Marc Borràs – Product Designer
Jaime Novoa – Inversor at K Fund
Beatriz Alberti – Head of Design at Ubeeqo
Xavi Faus – Lead Product Designer at Ubeeqo
Elisabet Matoses – Customer experience, Innovation & Service Design Manager at RocaSalvatella
Emma Espino – Manager & Digital Director at Optimyzet
Silvia Pérez – UX Researcher at myTaxi
Marc Borràs (Product Designer) and Jaime Novoa (Investor at K Fund)
Event sponsored by Ubeeqo